Written

The O’Reilly deployment methodology

June 23, 2011

The O’Reilly deployment methodology is combination of methods and strategies for deploying code onto a server. Unlike other web deployment systems like capistrano, The O’Reilly deployment methodology is based on a well known out-take of broadcaster Bill O’Reilly. The method consists of two primary steps. First the release manager makes the decision to “Fuck it” [...]

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Creating a webpage icon for iPad or iPhone

June 16, 2010

I’ve been using Silvio Rizzi’s excellent Reeder for iPad for the past several days. It’s far and away the nicest Google Reader application for iPad, and maybe anywhere. One thing that I noticed about it was that for some of the sites in my feed there were big fancy icons, while others were stuck with favicon.ico [...]

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My first week with the iPad

April 9, 2010

I lasted 7 hours, from the time the iPad was available for purchase, until the time I bought one. I’m not entirely sure what possessed me, but I’m happy I did it. I’ve spent most of the last week kicking the tires on the thing and trying to figure out where it fits in my [...]

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There Is A Center For Plain Language

April 9, 2010

Plain language is more than just short words and short sentences – although those are often two very important guidelines for plain language. When you create material in plain language, you also organize it logically for the audience. You consider how well the layout of your pages or screens works for the audience. The idea [...]

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Spirits Makers on Twitter

February 19, 2010

No brand in the spirits industry, particularly the Beam Global brands I’ve worked with, wants to do anything that is even remotely close to marketing to people under the legal purchase age of alcohol. That sounds simple, but when sites like Twitter don’t build in legal purchase age (LPA) gateways to keep certain content closed [...]

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Verizon vs Cox Customer Satisfaction Stupidity

February 17, 2010

So, I was watching some TV the other night and I saw this commercial for Verizon FIOS. Towards the end of the spot, they show this very fancy looking graphic about how the customer satisfaction rate of Verizon customers is much higher than Cox. Sounds pretty good… But then I noticed the actual numbers associated [...]

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